S26 ENVS 363/463: Sustainable Business Management - Syllabus

Welcome to Sustainable Business Management!

I’m excited to teach you!

In this course, you will learn about sustainability in business. We’ll discuss what it is, how it’s relevant to you and your major, and how to evaluate various functioning areas in business. A main goal of this course is for you to learn how to identify challenges and opportunities to incorporate sustainability into business management and practices. Please peruse this website to get all the information you need for class. I will post class updates here, so please bookmark this site.

SEMESTER: spring 2024

COURSE: ENVS 363/463

DATE AND TIME: WEDNESDAYS, 6:30-9:00pm

LOCATION: SES 110 [lakeshore campus]

Professor: Sarah Ku [she|her|hers]

Email: sku@luc.edu ***Please EMAIL DIRECTLY*** Do NOT use Sakai

Office: SES building, BVM Hall, 4th floor, Room 417

Student hours: I will be in my office every Tuesday and Wednesday between 5:00-6:00pm for students to drop by, ask questions, hang out, drink kombucha, check out some bugs, etc. These times are specifically dedicated for students so leverage them! If you ever want to meet outside of these days/times, please email me to schedule an appointment to meet in-person or via Zoom.

A little bit about me

My teaching philosophy focuses on cooperative, collaborative relationship-building through mentorship, guidance, encouragement, inspiration, and support. I feel that providing a comfortable environment stimulates participation and engagement. Therefore, I design my courses by prioritizing the development of both hard and soft skills to help y’all be successful in life, not just in the classroom. I foster active discussions and critical thinking through sharing my own experiences and cultivating you all to share your experiences as well. I look forward to getting to know each of you!

Why take my class?

Below are some student testimonials that may give you a better idea about my teaching style to see if it matches your learning style.

Employment

Many students are in school in order to get a better job and make more money. The reason I ask you all your goals in class is so that I can design class to help you develop both hard and soft skills to help you reach your goals. Soft skills are important not only for career development but for life in general. I want to help you all succeed in life, no matter where your future takes you. Therefore, the assignments and activities we do in class are designed to help you learn the course content as well as develop soft skills that are important for professional and personal development. If you’d like to use me as a reference and/or for a letter of recommendation for a job, grad school, etc., please communicate with me to give me a heads up. I am happy to help support you all!

Source: Capgemini employees

LOYOLA Land Acknowledgement

I acknowledge that our university resides on the native homelands of the Indigenous people of the Odawa, Potawatomi, and Ojibwe nations, who joined together into the Council of Three Fires. Along with several other tribes, I know that their lives and livelihoods were destroyed in part by the historical events of displacement, conquest, and dehumanization leading up to the establishment of Chicago and Illinois.

I want to remember and honor what was lost, acknowledge how I directly benefit from other people’s pain and loss, and uplift the fortitude and resilience of Indigenous communities surviving and thriving today. I recognize their continued connection to this region and give thanks to them for allowing us to live, work, and learn on their traditional homelands. I offer my respect to their communities and to all Indigenous people, past, present and future.

Course Description

This course offers an introduction to the emerging field of sustainability in business and the growing focus on the economic, environmental, and social performance of businesses. The course presents scientific, ethical, and business cases for adopting sustainability. This course fulfills an MGMT elective.

Enrollment Prerequisites: ENVS 137 or UCSF 137 or MGMT 201 for Quinlan School of Business students.

Course Methodology

The central theme of this course will be the study and evaluation of sustainability in business environments. The primary teaching tools are lectures, class discussions, videos, speakers, quizzes, and projects (both individual and team). You are expected to read, watch, and listen to the designated material and all other assigned content before class.

Please note that I video record class lectures and post them on this website to improve accessibility. Offering these recordings is done with the understanding and trust that they will not be used in any way against me or students whose classroom comments are recorded.

By the end of this course, you should be able to:

1. Understand the dimensions of sustainability

2. Understand economics for sustainability

3. Understand the tools and techniques to apply sustainability in each functional area of the business

Required Text | Materials

• Access to the internet

• Access to software

  • Peerceptiv ($15 from the bookstore for access for the semester)

  • Sakai

  • Microsoft Word, Excel, Powerpoint

  • Adobe Acrobat

  • Zoom

  Tech support: ITSServiceDesk@luc.edu or 773-508-4487

• I will provide links/files to articles, readings, videos, audios, etc. on this website

General Policies

This syllabus is subject to change based on the needs of this class.

• You are expected to attend class, come prepared, and participate to maximize your learning. I am here to help you learn and am likewise responsible for coming to class prepared to accomplish the objectives listed in this syllabus.

• Be punctual for class. When you are tardy, you miss important course announcements and disrupt the learning process for others. If you do arrive late or must leave early, please do so quietly and respectfully.

• If you cannot attend class or are late, you are only doing a disservice to yourself. College is about preparing you for life. Time management and prioritization are important skills to learn. You pay to take this class! Therefore, if you do not attend, you voluntarily forfeit the opportunity to participate in activities and discussions. You are responsible for the material you miss. If you know in advance that you will be late or absent from class, please email me to let me know. Your employer would require notice upon missing or being late to work; I expect to receive the same courtesy. Likewise, I will provide as much notice as possible if I need to cancel class or move it online.

• Complete all assignments on time. If you fail to meet deadlines, you will not receive full credit.

• Be courteous and respectful to me and to your fellow students. Put away cell phones and other distractions. If you choose to use a laptop in class, please sit in the back row so that your screen activity does not distract other students. This class is designed to benefit you, so take advantage and engage!

• While I encourage you to participate in class discussions and team activities, I understand that students absorb knowledge in various ways. I intentionally provide content through a variety of outlets (e.g., reading, videos, audios, activities) to be inclusive of different learning styles. I will regularly solicit your feedback to better provide knowledge and content in ways that work for you.

• I will treat you all with respect, courtesy, and empathy. I ask that you treat me and each other the same way. Bullying and all forms of harassment will not be tolerated. Please reach out to me if you feel that you are a subject of any form of bullying or harassment, whether it occurs in our classroom or elsewhere. 

• You may eat in class as long as you are quiet, not disruptive, and you clean up after yourself. I may bring food for you all during the semester. Please let me know if you have any allergies or concerns and please don’t sue me for sharing food in good faith.

• Ask questions and have fun!

Inclusivity

Addressing one another by using appropriate names and gender pronouns honors and affirms individuals of all gender identities and gender expressions. Misgendering and heteronormative language excludes the experiences of individuals whose identities may not fit the gender binary, and/or who may not identify with the sex they were assigned at birth.

If you wish, please share your pronouns with me and the class when you introduce yourself. If you do not wish to be called by the name that appears in the Loyola system, please let me know. My goal is to create inclusive and affirming environments for all students.

If you feel comfortable, please also share any other concerns with me that relate to how you learn and how you are feeling in class. I cannot guarantee that our classroom will feel like a safe space to you. But I promise to try my best to make everyone feel included, heard, and valued to facilitate a safe and comfortable environment.

Please also reach out to the Student Accessibility Center (SAC) and Wellness Center to leverage their resources. All clickable links on this webpage are both a maroon color and also underlined in case colors are difficult to differentiate.

Evaluation Criteria

Grading

A+ = 98–100
A   = 94–97.99
A-  = 90–93.99
B+ = 87–89.99
B   = 84–86.99
B-  = 80–83.99
C+ = 77–79.99
C   = 74–76.99
C-  = 70–73.99
[Anything below C- is not passing]
D+ = 67–69.99
D   = 64–66.99
D-  = 60–63.99
F < 60

Late Work

No late work will be accepted. If you are late and unreliable in a job, you will be fired. Consequences exist in school, too. Please take responsibility for your actions and do not expect exceptions to this policy. Welcome to college and the real world! 

That being said, I am not unreasonable. I recognize that we are living in uncertain times with multiple economic, environmental, social, and health concerns that are beyond our control. I will work with you on a case-by-case basis as needed. But you MUST communicate with me in as much advance notice as possible. I cannot accommodate you if you don’t communicate with me. I don’t need to know the details of what is going on in your life, but you have to give me a heads up. If you don’t ask for help, you likely won’t get it. But if you ask, you just might. These are important life lessons!

QUIZZEs

Individual project

Due dates (TBD)

• Intro

• Production and operation

• Accounting and finance

• Insurance and risk management

• Employment and human resources

• Sales and marketing

• Analysis

• Conclusion

UNDERGRADUATES

• Intro (5%)
  Provide the following information:

  • Name of company

  • Industry

  • Purpose of company (mission statement)

  • Describe the company, what are it’s main products / services / functions / activities / goals

  • Describe why you chose this company

• Production and operation (12%)
  Explore the economic, environmental, and social dimensions (4% for each dimension) related to the production and operation activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Accounting and finance (12%)
  Explore the economic, environmental, and social dimensions (4% for each dimension) related to the accounting and finance activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Insurance and risk management (12%)
  Explore the economic, environmental, and social dimensions (4% for each dimension) related to the insurance and risk management activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Employment and human resources (12%)
  Explore the economic, environmental, and social dimensions (4% for each dimension) related to the employment and human resources activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Sales and marketing (12%)
  Explore the economic, environmental, and social dimensions (4% for each dimension) related to the sales and marketing activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Analysis (30%)
  Describe the main sustainability problems (15%) within the company. Explain if and how they can be solved. If they cannot be solved through the existing business structure, explicitly describe the barriers.

  Offer solutions (15%) and describe how they can be solved. Try to think about opportunities both within the internal organization (e.g., company policies, structures) as well as those that might be required external to the organization (e.g., public policies, regulations).

  This section will ultimately show whether you learned how to apply class topics to a business for real world implications. Dedicate some critical thinking to this section to push yourself to connect the dots. As always, cite your sources!

• Conclusion (5%)
  Summarize your project and provide your references at the end.

GRADUATES

Y’all will do the same project, but you must choose a local firm. How you define local will be up to you and how you justify it. Because you are graduate students, I expect you to be more involved in collecting the information required for this project, come up with specific solutions, and detail their feasibility. Notice that the weighting of your grade is more heavily placed on the Analysis section.

Think of yourself as a sustainability consultant: Visit the business, talk with employees and consumers, take pictures and videos (only if and after obtaining explicit permission). Are you able to identify and uncover explanations as to why certain activities are or are not being done? This project doesn’t have to be super formal; this is not a research thesis. However, I want to see how you implement the tools and guidelines from class to interact with the business, identify specific problems, and uncover opportunities.

• Intro (5%)
  Provide the following information:

  • Name of company

  • Industry

  • Purpose of company (mission statement)

  • Describe the company, what are it’s main products / services / functions / activities / goals

  • Describe why you chose this company

• Production and operation (9%)
  Explore the economic, environmental, and social dimensions (3% for each dimension) related to the production and operation activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Accounting and finance (9%)
  Explore the economic, environmental, and social dimensions (3% for each dimension) related to the accounting and finance activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Insurance and risk management (9%)
  Explore the economic, environmental, and social dimensions (3% for each dimension) related to the insurance and risk management activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Employment and human resources (9%)
  Explore the economic, environmental, and social dimensions (3% for each dimension) related to the employment and human resources activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Sales and marketing (9%)
  Explore the economic, environmental, and social dimensions (3% for each dimension) related to the sales and marketing activities in the company you chose. You must discuss each dimension to receive full credit. Don’t forget to cite your sources!

• Analysis (45%)
  Describe the main sustainability problems (22.5%) within the company. Explain if and how they can be solved. If they cannot be solved through the existing business structure, explicitly describe the barriers.

  Offer solutions (22.5%) and describe how they can be solved. Try to think about opportunities both within the internal organization (e.g., company policies, structures) as well as those that might be required external to the organization (e.g., public policies, regulations).

  This section will ultimately show whether you learned how to apply class topics to a business for real world implications. Dedicate some critical thinking to this section to push yourself to connect the dots. As always, cite your sources!

• Conclusion (5%)
  Summarize your project and provide your references at the end.

individual project presentation

Description
If you want to share your project through powerpoint, make a video, draw out a model, make a diorama (do y’all know what that is?), share the components through song, do a theatrical skit, whatever you choose, it’s up to you! Try and think about what your strengths are but also consider your audience. See what you can do to impress your classmates! While this is not a marketing class, marketing is a key component of business. How you present and frame information (to your coworkers, to your customers, outside of work to various people in your life) highly influences how the information is received. So, try to be creative and think about how you can share information in an interesting, compelling, and captivating way. The length of time required for this presentation may vary depending on how many students are in the class so I will let you know when things simmer down and I have a more definitive number to work with. It will likely be very short (lighting speed, only 3 min!) so you won’t be able to cram all the information you learned. Pick out the things you think are the most important so that we can get a quick snapshot of the company and what you learned.

Purpose
This assignment is designed to evaluate the learning outcomes and facilitate communication, critical thinking, and accountability. While such a short amount of time can be super stressful to communicate a lot of information, developing how to judiciously share valuable information quickly is a great skill to learn! Whether you find yourself interviewing for a job, running a business, partying with friends, asking for donor dollars, hanging at home with family, or campaigning for local office, concisely relaying important information takes a lot of practice. That’s why we’re doing it in class to help you prepare for whatever future you choose!

Grading
I will grade these based on completion and adherence to the time limit of 3 min. 

Due dates
Presentations will be in class on 4/17 and 4/24.

TEAM project

Description | Format
The Abrams Sustainable Business Challenge is held every year to bring new sustainable business ideas to life. This challenge is a high-level sustainable business pitch competition. Participating in this challenge counts as your team project. Each team must have 2-4 members and we will form these groups in class during the first week based on shared values.

• A written executive summary (no more than two pages, single-spaced) with a clear explanation of the business concept and value proposition
  Download Executive Summary Template

• A 3-minute video pitch of the business concept and value proposition

Grading

• 2-page executive summary  [10%]
  I will grade these using the same criteria as the Abrams judges

• 3-min video pitch  [10%]
  The point of a video pitch is like an elevator pitch— How can you quickly grab someone’s attention with an interesting and memorable idea? The point is not to include everything from the executive summary; you already did that! Think about commercials and advertisements that effectively pulled you in and try to emulate the same strategies and techniques. Wanna use TikTok? Great! Is someone in your group good at drawing/animation? Go for it! Be creative and have fun with this! Make sure you clearly present your business concept and value proposition. Think SharkTank!
  These video pitches will be graded using the following criteria:

  • The presentation was engaging and compelling

  • Details were well presented and clear

  • Presentation was given with confidence

  • Visuals were clear and helpful

• Team member peer evaluation  [5%]
  You will grade each other in order to practice giving and receiving criticism, and also to hold each other accountable. Complete on Peerceptiv.

Need some inspiration?

Reflections

Resources:

• Wellness Center

• Student Accessibility Center

• Coordinated Assistance & Resource Education (CARE)

• Ethics Hotline - Phone: 885.603.6988

• Sakai support

• Library - Subject specialist: http://libraries.luc.edu/specialists 

• Writing Center

• Technology support - 773-508-4487; helpdesk@luc.edu

• Center for Tutoring and Academic Excellence

• Loyola Bookstore

• Financial Aid

Peerceptiv

Peerceptiv is an online peer assessment tool that allows you to give and receive feedback on class assignments. You act as the teacher, analyzing your classmates work and helping them improve, while improving your own work. The reviewing process is double-blind, meaning that you won’t know whose work you are reviewing or who is reviewing your work. 

• You will learn content more thoroughly when you examine the work of others

• When you use a rubric to review others, you gain a deeper understanding of the rubric and the requirements for a good assignment

• You will get more feedback and get it more quickly through peer review versus only having the instructor review

• By providing feedback to your peers, you will improve your communication skills

• Research has shown that students who provide feedback improve their own writing more than students who merely write

• You will learn through the process of reviewing your peers’ work; you learn by teaching and giving feedback

In a job, your work will likely be reviewed by coworkers and/or supervisors. You may also be in positions to provide feedback to others. Developing communication and constructive criticism skills will help you develop both professionally and personally.

• Student email support
  support@peerceptiv.com
  We answer emails to this address on nights and weekends, and feel free to tell students to email with any technical questions.

• Student Videos

• Student Help Articles

COURSE CODE: 93fcb7ce-0020-4e29-9b6d-01bf762d929d

To join class in Peerceptiv:
> Log in
> Click “Join Course” button
> Course code: 93fcb7ce-0020-4e29-9b6d-01bf762d929d

SAKAI

You are expected to be proficient in the use of Sakai. Sakai is the learning management system (LMS) that will be used for your online course. Specifically, you should be able to:

• Read, upload, and download files

• Read and send e-mail messages

• Read and post messages on the discussion board

• Hold chat room discussions

If you are unfamiliar with Sakai, a good place to start is: https://www.luc.edu/its/itrs/teachingwithtechnology/sakai/. Please refer to this website for log-in instructions if you are new to Sakai. You are expected to check Sakai daily for any changes, updates, and announcements. You are responsible for accessing and downloading all files needed. IT support and/or Sakai experts (not me) are responsible for assisting you with any problems related to Sakai. If you have any problems downloading or viewing files of any type or size from Sakai, please use the resources listed below:

• Accessibility issues
  https://www.luc.edu/sac/accessibilityguidelines/sakaiaccessibility/

• Sakai support
  sakai@luc.edu 

• Technology support
  773-508-4487
  helpdesk@luc.edu
  LUC.edu/its

Your constructive assessment of this course plays an indispensable role in shaping education at Loyola University Chicago. Upon completing this course, please take time to fill out a course evaluation through Loyola as well as on RateMyProfessor. I can’t improve my teaching without knowing what I’m doing wrong and what I’m doing right, so I will ask for your feedback throughout the semester.

Tentative Schedule

Disclaimer: This syllabus provides a general plan for the course. However, deviations may be necessary and all elements are subject to change on short notice. This schedule is subject to change at any time, but I will do my best to provide ample communication when changes occur. You are responsible for checking this website for updates.

Week 1: Introductions, Syllabus, Abrams

01/17
Wednesday

In-class topics

• Introductions

• Syllabus and course overview

• Get to know each other

• ACTIVITY: In-class reflection

• ACTIVITY: Abrams brainstorming

• Slides

• Zoom recording 1

• Zoom recording 2

Perceptive course code: 93fcb7ce-0020-4e29-9b6d-01bf762d929d

In-class topics

• What is sustainable business management?

• What is the purpose of business?

• Shareholders vs. stakeholders

• Business foundations (Western and non-Western)

• Different perspectives and priorities

• ACTIVITY: Abrams brainstorming: GoogleDoc

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Watch video: Ray C. Anderson TED talk (2009)

• Read article: “Billionaire Philanthropy: Why Warren Buffett, Jeff Bezos, And Elon Musk Have It Wrong“

• Watch video: Cooperative business

Perceptive course code: 93fcb7ce-0020-4e29-9b6d-01bf762d929d

In-class topics

• Quiz on week 2 topics + deliverables due

• Wicked problems

• Triple bottom line

• Stakeholder capitalism

• ACTIVITY: Abrams brainstorming: GoogleDoc

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Pick a team for the Abrams Sustainable Business Challenge

• Watch video on Triple Bottom Line

• Read NYT article on Stakeholder Capitalism
  ( Loyola provides unlimited access to NYTimes.com:
  http://libraries.luc.edu/nytimes )

• Tuesday, 01/30: Abrams Challenge Information Session, 12:00pm on Zoom (register here)

• Monday, 02/05: Abrams Challenge Registration Deadline (register here)

Perceptive course code: 93fcb7ce-0020-4e29-9b6d-01bf762d929d

In-class topics

• Quiz on week 3 topics + deliverables due

• Economic dimension

• Environmental dimension

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Monday, 02/05: Abrams Challenge Registration Deadline (register here)

• Read article: “Grassroots efforts take on ‘food apartheid’ in Chicago’s South Side”

• Monday, 02/05: Abrams Challenge Registration Deadline (register here)

In-class topics

• Quiz on week 4 topics + deliverables due

• Social dimension

• Activity: Oranges

• Abrams team time

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Please update the Abrams GoogleDoc with the information you included in registration (I don’t have access to it!)

• Read article: ”7 Reasons You Should Pay Employees Above-Average Salaries”

• Read article on Auto Workers Strike

In-class topics

• Quiz on week 5 topics + deliverables due

• Measurements, ESGs, frameworks

• Degrowth

• Tips for gathering information for individual project

• Abrams team time

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Purchase Peerceptiv - If you have issues, please email me an explanation and/or a screenshot so I can get this fixed!

• Read article: “Degrowth Can Support Business Sustainability“

• Read article: GRI, IRF and SASB: Updated guidance on reporting frameworks

• Read article: PwC Survey: More Than Half of Boards Lack a Strong Understanding of ESG Strategy or Risks

To join class in Peerceptiv:
> Log in
> Click “Join Course” button
> Course code: 93fcb7ce-0020-4e29-9b6d-01bf762d929d

• Individual project Intro section due by 11:59pm on SUNDAY (2/25) in Peerceptiv

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (2/28) in Peerceptiv

In-class topics

• Quiz on week 6 topics + deliverables due

• Production

• Operations

• Waste management - Chicago recycling quiz

• Guest speaker: Sherry Skalko, Founder of Reduce Waste Chicago

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Submit Intro section by 11:59pm on Sunday (02/25) in Peerceptiv

• Submit 2-pg Exec Summary + 3-min video by 11:59pm on Monday (2/26) to Abrams + Peerceptiv

• Read article: “Life cycle assessment (LCA) of reusable and single-use coffee cups“

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (2/28) in Peerceptiv

• Individual project Production and Operations section due by 11:59pm on SUNDAY (3/10) in Peerceptiv

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (3/13) in Peerceptiv

In-class topics

• Quiz on week 8 topics + deliverables due

• Business financing

• Activity: Collective / Community financing

• Giving and receiving feedback

• Share mid-semester feedback

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (3/13) in Peerceptiv

• Abrams team member peer evaluation due by 11:59pm on WEDNESDAY (3/13) in Peerceptiv

• Individual project Accounting and Finance section due by 11:59pm on SUNDAY (3/17) in Peerceptiv

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (3/20) in Peerceptiv

In-class topics

• Quiz on week 9 topics + deliverables due

• Types of insurance

• Types of incorporation

• Risk management

• Watch Abrams videos and vote on class team winner!

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (3/20) in Peerceptiv

• Individual project Insurance and Risk Management section due by 11:59pm on SUNDAY (3/24) in Peerceptiv

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (3/27) in Peerceptiv

In-class topics

• Quiz on week 10 topics + deliverables due

• Evolution of the employee

• Well-being, boundaries, flex-time

• Corporate culture / norms

• Employee power

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Read article: “Want sustainable change? Convince your staff“

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (3/27) in Peerceptiv

• Individual project Employment and Human Resources section due by 11:59pm on SUNDAY (3/30) in Peerceptiv

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (4/3) in Peerceptiv

11/14
TUESDAY

In-class topics

• Quiz on week 11 topics + deliverables due

• Sustainable marketing

• Greenwashing

• Examples of marketing campaigns

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Read article: Sustainable Marketing

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (4/3) in Peerceptiv

• Individual project Sales and Marketing section due by 11:59pm on SUNDAY (4/7) in Peerceptiv

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (4/10) in Peerceptiv

In-class topics

• Show and tell of different products

• Abrams feedback

• Sign up for presentation slots

• Slides

• Zoom recording 1

• Zoom recording 2

Deliverables due

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (4/10) in Peerceptiv

Extended deadline! Look at next week’s deadlines :)

In-class topics / Deliverables due

• Undergraduate presentations (Sign up)
  If you do not attend class to be present for your classmates' presentations, your total presentation grade will automatically be deducted 10 points for each presentation day you miss

• Individual project Analysis and Conclusion section due by 11:59pm on SUNDAY (4/21) in Peerceptiv

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (4/24) in Peerceptiv

In-class topics / Deliverables due

• Undergraduate + Graduate presentations (Sign up)
  If you do not attend class to be present for your classmates' presentations, your total presentation grade will automatically be deducted 10 points for each presentation day you miss

• Class recap, wrap up, class picture

• Slides

• Feedback on 3 classmates due by 11:59pm on WEDNESDAY (4/24) in Peerceptiv

• Reflection due
  Return by final exam day, 5/1 by 11:59pm (e.g., email me a picture, slide under office door)